D.G. Yuengling & Son, Inc., America’s Oldest Brewery®, announced Tuesday of the initiation of a partnership with Lee Brice, American country music singer- songwriter, and the start of Yuengling’s Stars & Stripes program.
Yuengling’s Stars & Stripes program has been created to support our nation’s military through Team Red, White & Blue, a nonprofit organization that strives to enrich the lives of America’s veterans by connecting them to their community in order to nurture their mental and physical health.
Brice will serve as an official “brand ambassador” for Yuengling Traditional Lager and for its new Stars & Stripes Program, created to support our nation’s military veterans.
Brice’s participation in the new program includes a variety of special happenings, including personal appearances and performances, fan meet and greets, chances for fans to win custom Yuengling and Brice swag, and social media sweepstakes and giveaways.
For event announcements and other fan opportunities in 2021, follow Brice on Instagram or check out Yuengling at their socials and website.